HTC sales feel by 45% in July, tough times ahead

Things are not great for the Taiwanese mobile phone manufacturer, HTC. In the month of July, HTC suffered from a deep setback. In spite of the critically acclaimed One X, the money seems to be getting challenged only to the South Korean major’s wallet.  While the Samsung Galaxy S3 is basking in the mullah, HTC suffered from a 45% decrease in the revenues for the month of July. The manufacturer stated July revenues of T$25 billion ($834 million USD).  In 2011, the Asian giant reported T$45.11billion ($1.51 billion US$) in revenues & T$30 billion ($1billion USD) in June this year.

July is the part of third quarter and the revenues are already expected to go down by 23% for the period.
HTC needs to refresh the One lineup. There are rumors that a new quad-core 1.7Ghz, Tegra 3+ powered model is about to hit T-mobile in the United States market, & is expected to be known as the HTC One X+.  In addition, there is one more rumored smartphone known as the HTC Proto which could land before the conclusion of the year as a refreshed edition of the One V flaunting a 4 inch display.
 
But, reclaiming the lost market share won’t be an easy task for the troubled mobile maker. Apart from the Galaxy S3, HTC smartphones also have to face the wrath of the iPhone 5. The new iPhone is expected to hit the market shelves in September. Samsung is also close to unveiling the highly-anticipated Galaxy Note 2. But things are never certain in the smartphone world. HTC has the power and zeal to bounce back. At the moment, we can only wish good luck to them.

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Apple and Microsoft all-set to battle it out; Surface and iPad mini hitting market soon

This week two technology giants are ready to go one-on-one with their new iPad Contract tablet PCs. Microsoft has left no stone unturned to convince the technology world that Surface is the best slate in the market, and is ready to organize an exclusive event on Thursday. Apple which is an infamously secretive firm, is striving to keep things under wraps before the official announcement. But, this does not deter dedicated rumor sites to speculate probable specs, and obviously exciting Apple fan boys.

The tablet PC market is pretty competitive, with Amazon offering Kindle Fire and Google’s homegrown Nexus 7 giving rivals a run for their money. Interestingly, both the devices cater to the 7-inch segment. The Cupertino-based brand must have sensed this opportunity, and probably desires to annex this territory as well, eliminating rivals brutally.


Anyway, the Surface seems like a bold product with a number of enhancements, such as the magnetic case that transforms into a keypad & a premium body. There is no snapper & the focus is clearly on Office software. This indicates that the Redmond-based giant pitches this more as a productivity tool, though there is also an absence of 3G connectivity. The major attraction is the Metro, which is the tile-based navigation interface, and is wonderfully configured. Pre-orders for this slate has been already labeled as sold out in the United States. It is being released along with Windows 8, which is Microsoft's long due OS update, touted as the largest amendment in Windows history, substituting the memorable desktop with Metro's tiles.